Phara d’Or: Mindful Luxury
At NIN Luxury Lingerie, we believe lingerie is more than just something beautiful to wear, it is an experience, an expression of individuality, and a celebration of femininity. That is why we are proud to introduce a brand-new name in our boutique: Phara d’Or.
Designed in the Netherlands and launched June 2025, this young label is already making its mark. When the first boxes arrived at our boutique and we carefully hung the pieces, they immediately resonated with our clients. Within days, the styles became bestsellers even before they were available online. Now, we are delighted to share them exclusively with you.
Luxury with integrity
Phara d’Or sets out to redefine the world of lingerie. No fleeting trends or compromises, but lingerie that empowers, enhances, and is made the right way.
The philosophy is simple yet powerful: quality over quantity, ethics over shortcuts, beauty with purpose. While the industry often moves fast and focuses on mass production, Phara d’Or chooses integrity and timelessness.
Every piece is crafted entirely in Europe by artisans who value their craft. Production takes place in Portugal with meticulous attention to detail, while materials are sourced from trusted European suppliers: embroidery from Switzerland, silk and lace from Italy, elastic from Portugal, gilded details from Austria, and hardware from France. These elements come together to create lingerie that feels like true luxury – in every sense of the word.
Timeless elegance, modern strength
What sets Phara d’Or apart is the balance between structured elegance and fluid sensuality. The brand does not chase temporary fashion moments, but creates collections designed to endure.
Silhouettes are consciously crafted to be adjustable, wearable, and flattering to the female form. By combining technical precision with creative freedom, Phara d’Or creates lingerie that is not only stunning to behold, but also a joy to wear.
The debut collection
Phara d’Or’s debut features three lines, each with its own mood and identity:
Kate – sleek black, minimalist and powerful. A line that blends wearability with statement pieces, finished with bold accessories.
Juliette – fiery red with romantic accents. Juliette embodies passion and warmth, striking a delicate balance between strength and softness.
Valerie – already a bestseller in our boutique. Elegant lingerie complemented by refined nightwear, this line has quickly become a timeless favorite.
A movement towards mindful luxury
Phara d’Or is more than lingerie – it is a movement towards mindful luxury: thoughtful, responsible, and enduring.
Rejecting the disposable culture of fast fashion, the brand chooses careful production, honest collaborations, and designs that stand the test of time. Every decision – from material choice to fit – is made with quality, longevity, and the wearer’s experience in mind.
Phara d’Or does not just create lingerie. It sets a new standard: true luxury is conscious, enduring, and crafted with integrity.
Discover Phara d’Or at NIN Luxury Lingerie
From the very first day Phara d’Or arrived in our boutique, we felt the strength of this collection. The enthusiastic response of our clients confirms it: these pieces inspire, empower, and are meant to be worn.
We are proud to be the exclusive store where you can discover and experience Phara d’Or.
👉 Explore the collection now online, or visit our boutique to step into the world of Phara d’Or.